Neco Şirketler Grubu; faaliyetine ilk olarak 1957 yılında Neco Konfeksiyon A.Ş. ile başlamıştır. Tekstilde, bayan giyim sektörünü seçen Neco Konfeksiyon; imalat, ihracat ve de perakendecilik sektörü üzerinde eğilim göstermiştir.
Neco group of companies first started in 1957 with Neco confection A.Ş.
Neco Confection was in the production of female clothing sector
Firstly with exporting then started retailing womens clothing.
Neco group then added Neco textiles and Kiteks textiles to widen there production capacity and broaden there retailing chain.
In 1997 for international trade they added Neco Diş Ticaret Ltd Şti to the group to start with importing in different sectors. Neco Diş Ticaret specailizes in importation of Toys, Gifts, Electronics and today has exclusive distributions with the largest companies in the world.
As of today Neco Diş Ticaret (Necotoys)is the representative of many Licences and brands. The investments that where made have had a large imput and growth into the toys sector.
In 1999 Neco Diş Ticaret started its first retail Project with the name LOCOPOCO Which means “Crazy” in Bagdat Cad. Three years later Locopoco opened its second store in one of europes best shopping centres Armada, the store is 1200m2 and had became a big complex for children. Then in Ankara Optimum, Panora,Bilkent, Eskişehir Neo, Fox City and Optimum in İstanbul. These stores be it in visual quality or presentation they have opened a new page a new Outlook into the Toys sector in Turkey.