Marketing Director

Farmasi Kozmetik

Are you ready to join the Record-Setter Direct Selling “Cosmetics and Wellness Company” that is Ranked 27th in the World?

If so, then there is an exciting opportunity for you to lead our Global Marketing operations!

We are operating in 33 countries and are exporting into more than 125 countries.

The Marketing Director will be responsible for development and execution of our branding strategies and marketing initiatives promoting growth while ensuring brand consistency.

The position has complete marketing function scope including but not limited to advertising, media, brand management, public relations, customer relationship management, as well as related financial and operational functions.

The ideal candidate is a self-starter and an innovator who thrives in an entrepreneurial environment; someone who enjoys collaborating and gets satisfaction from seeing how their contributions make an impact. This is a hands-on position working closely with the CEO.

Responsibilities:

• Developing marketing plans, analyze & evaluate market trends
• Building Brand Strategy and directing Product Strategy and Concepts aligning with the Brand Strategy
• Monitor and analyze customer feedback, sales data, and market dynamics to refine marketing strategies
• Develop appropriate formats for thought leadership content (video, social media post, blog, e-book, etc.) dependent on the target audience and level of sales qualification
• Managing digital marketing operations (Adwords, Facebook, Instagram etc. campaign setup and optimization, audience strategy, creative briefing)
• Planning and execution of user acquisition campaigns from beginning to end
• Maintain effective communication with clients

Qualifications:

• Minimum 10 years of a successful track record in marketing with the last 5 in a leadership marketing role
• Demonstrated ability to build and lead high performing marketing teams
• Preferably experienced in the FMCG sektor
• Excellent time management skills with the ability to prioritize and project manage multiple responsibilities and tasks simultaneously
• Excellent verbal and written communication skills in English and Turkish
• Strong strategic and analytical thinking skills
• A growth mindset and highly proactive