Business Intelligence & Growth Manager

IdeaSoft Yazılım A.Ş.

About Us

ideasoft is a leading e-commerce technology company providing software and digital solutions to over 45,000 businesses, helping them grow and succeed in the digital world.

We are looking for a Business Intelligence & Growth Lead/Manager who will turn data into actionable insights, identify growth opportunities, and drive data-informed business decisions.

Required Skills, Knowledge and Experience

• At least 8 years of experience in Business Intelligence, Growth Analytics, CRM Analytics, Customer Analytics, or similar fields.
• Ability to take on manager-level responsibilities, with a strong managerial mindset and excellent communication skills.
• Advanced proficiency in SQL and Excel, with hands-on experience using BI tools such as Power BI, Tableau, or Looker Studio.
• Experience working with sales, customer, and operational data, as well as managing KPIs.
• Experience with customer value metrics such as customer segmentation, lifecycle, churn, retention, and ARPU.
• Ability to analyze growth funnels and customer journeys to identify growth opportunities.
• Ability to provide actionable insights to Product and Product Marketing teams based on product usage and customer behavior data.
• Ability to go beyond data analysis and turn findings into strategic insights and actionable recommendations.
• Strong analytical thinking, problem-solving, and data storytelling skills, with a dynamic mindset and a collaborative approach.
• Experience with analytics tools such as GA4, Mixpanel, or Amplitude is a plus.
• Good command of English is a plus.

Responsibilities

• Monitor sales, revenue, and customer metrics, including new customers, licenses, ARPU, upselling, churn, customer lifetime value (CLV), and renewal rates, and generate actionable insights.
• Analyze sales team performance and identify development opportunities at both individual and team levels.
• Segment customers based on behavioral and commercial criteria to identify segment-specific growth, retention, and upselling opportunities.
• Analyze transaction volumes, user activity, and product usage across e-commerce websites, providing recommendations to Product and Strategy teams.
• Develop real-time dashboards for management and teams using tools such as Power BI, Tableau, and Looker Studio.
• Analyze the growth funnel to identify areas for improvement across acquisition, activation, conversion, and retention.
• Provide data-driven insights to support target customer segmentation, go-to-market strategies, and Product Marketing activities for new products and features.
• Measure the commercial impact of projects, campaigns, and new product launches, supporting strategic decisions through ROI, P&L, and trend analyses.
• Report on sales quality and channel performance, identifying the reasons behind lost sales opportunities.
• Deliver data-driven insights to senior management through regular reports and presentations.