Marketing Manager
We’ve been pioneering a world of possibilities to bring surfaces to life for well over 200 years. As experts in making coatings, there’s a good chance you’re only ever a few meters away from one of our products. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and have set our sights on becoming the global industry leader. It’s what you’d expect from the most sustainable paints company, which has been inventing the future for more than two centuries.
Akzo Nobel Decorative Paints (Marshall Boya) in Turkey-Dilovası, is looking for a Marketing Manager.
Qualifications
- Bachelor’s Degree in business management, marketing, business informatics or related fields,
- Master’s Degree in Business Administration will be an asset,
- Minimum +10 years of experience in marketing and relevant departments, +5 years of people management experience of at least +5 direct reports
- Having experience in chemicals, durable goods and/or paints & coatings industries with commercial understanding,
- To be able to use MS Office Programs, SAP and BI,
- Excellent analytical, leadership, stakeholder management, communication and presenting, problem solving, project and time management, commercial and business acumen, strong understanding of cross functional processes and financial concepts related to marketing, working & impacting locally & globally/regionally skills,
- Strong people management skills
- To be able to develop objectives and make strategic decisions and recommendations based on facts, market trends and experience/knowledge,
- Solid understanding of market research and data analysis methods,
- Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels.
Job Description
- Translation of the commercial unit strategy and building commercial marketing strategy of local business
- Building the strategic short term and long term commercial strategy and operating plans of the company
- Building the strategy on product portfolio and managing the local value engineering, complexity & sustainability agenda
- Reviewing the regional product portfolio and managing the value engineering, complexity & sustainability agenda
- Developing actions to increase value & volume market share
- Building the pricing strategy aligned with the competitive landscape and the cost consideration
- Managing the marketing communications strategy & plans, providing expertise in product and customer related communication tools and channels, consistent messages, branding and interpretation of corporate identity initiatives
- Management of the always-on strategies & plans
- Accountable for business communication policy and guidelines, incl. corporate branding, visual identity regarding product and customer communications
- Initiating and working (hands on) with business / promotional / communication events
- Defining a plan to execute the strategies for product portfolio / segments / markets
- Keeping up to date with market trends, competition, dynamics and maintain contacts
- Identifying new customer needs and set goals for new product development,
- Being responsible for People management/Talent management,
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin.
• Years of Experience
More than 10 years of experience
• Level of Education
Bachelor’s(Graduate), Master’s(Student), Master’s(Graduate), Doctorate(Student), Doctorate(Graduate)
• Military Status
Completed, Exempt
• Driving License
Class B
