CRM Uzmanı

Madame Coco

JOB DESCRIPTION:

• Analyzing members based on preferences to define customer segments
• Planning, implementing and reporting contact plan
• Monitoring and reporting new member recruitment rate, active members ratio, churn members ratio, repeat customers ratio
• Planning experience based actions and campaigns for target audience and segments which is determined by CRM data
• Following up campaigns that CRM team established and taking actions according to the results of these campaigns
• Responsible for campaign KPIs and taking actions to improve these KPI's
• Ensure and control the customer data is accurate and up to date
• Cooperating with 3rd parties in CRM projects
• Establishing and testing campaigns on CRM Dynamics and embedding these campaigns to the stores
• Following up campaign results, creating new campaigns
• Playing an active role in segmentation projects and planning actions on target audience according to segmentations
• Supporting social media and google campaigns from Mobile Application and CRM perspective
• Develop customer experience ideas and suggestions for customer touch points or via  mobile application
• Create and maintain SMS, email/push notification campaigns and their contents within our email marketing/automation platforms and other integrated software solutions
• Support the implementation, tracking and measurement of CRM campaigns
• Develop and publish email and push notification campaigns performance reports on weekly/monthly basis
• Analyzing customer preferences and campaign performance feedbacks and sharing results with related teams such as; Sales, Category, Marketing, E Commerce, etc.
• Assist integration and implementation of the services of consulting firms

QUALIFICATIONS:

• Bachelor's degree from a reputable university,
• Minimum 2 years experience in CRM
• 2 years of CRM and campaign management experience,
• Strong analytical skills and confidence in utilising data in Excel / SQL and other tools and comfortable with online/CRM/Crtools and platforms which will be used using daily work
• Problem solving and strong coordination skills,
• Advanced communication skills,
• Highly organised with excellent attention to details
• Result-oriented and proactive team player,
• Good time management and prioritisation skills
• Good understanding of campaign KPI performance metrics
• Proven track record on project management,
• Fluent in written and spoken English,
• Military service should be completed for male candidates.