Digital Analytics Executive

DenizBank

We are looking for Digital Analytics Executive to join our Digital Sales & Marketing team. As a Digital Analytics Executive, you will be responsible for data collection, integration and visualization for a hyper efficient data-driven marketing ecosystem and best in class user experience. You will be working closely with Marketing, IT, CRM, Product Management and Advertising teams.

Job Responsibilities:

-        Execute integration, testing, monitoring of MarTech, AdTech, Analytics and CX platforms

-        Build dashboards to visualize collected data and digital user journeys

-        Monitoring performance of channels and sales funnels

-        Use analytical techniques to identify bottlenecks and opportunities

-        Assure consistency of online – offline data

-        Assist product and marketing teams with analytical insights to optimize conversion 

-        Proceed the IT projects in close connection with technical guys

-        Assist media agency in technical solutions

-        Reporting performance of digital channels

Desired Skills and Experience

• Bachelor's degree from a reputable university in engineering, MIS/computer science, statistics, business administration or related majors
• Min 3 years of experience in digital analytics or growth roles, preferably for a mobile app business
• Hands-on experience with digital measurement and holystic data management in cross-platform ecosystem (Mobile, Desktop)
• Good understanding of CX (customer journeys, conversion funnels)
• Highly analytical and data-oriented with the ability to draw insights from data
• Continuous learner, does not hesitate to test and learn
• The ability to keep abreast of trends in analytics, consumer insights, marketing and technology
• Comfortable working with cross-functional teams
• A team player with strong communication, happy to share results and collaborate
• Self-initiator and well organized

• Excellent written and verbal communication skills in Turkish and very good level in English.